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Bachelor of Business Administration |
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Name of Program |
: Bachelor’s Degree Program in Business Administration |
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Degree Granted |
: Bachelor of Business Administration in: B.B.A. [Marketing] |
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Objectives : |
- To have the contents relevant for the academic advancement and business changing trend and technology.
- To develop knowledge, improve the quality of education and students to meet with the international standards, and to answer the need of the labor market.
- To enable students to use data for the purpose of analysis, planning and decision-making based on technological searching and collecting tools.
- To enhance students’ ability for foreign language communication, leadership, and good teamwork.
- To instill ethics, moral, idealism, and good conscience for the society
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Program Structures |
: Students are required to take at least 135 credits hours, which comprise the following courses: |
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1. General Basic Courses |
30 |
Credits |
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2. Business Courses |
87 |
Credits |
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Business Core Courses |
45 |
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Credits |
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Major Compulsory Courses |
24 |
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Credits |
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Major Elective Courses |
18 |
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Credits |
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3. Minor / Free Electives Courses |
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18 |
Credits |
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Total |
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135 |
Credits |
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